Journalism. ...................m2025.ppsx

marksanandres1 10 views 36 slides Sep 11, 2025
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About This Presentation

Education


Slide Content

Ms. Meden F. Fadriquela
New Era University-HS Department

What is an Editorial?
An Editorial is usually written by the
editor or one of the writers on his or
her behalf and it represents the
views of the newspaper.
Also in editorial section, you will find
other people’s opinions on the same
subject or others. They are known as
columns.

Editorial stories have:
♦ Introduction, body, solution and

conclusion like other news stories.
♦ An objective explanation
of the issue, especially
complex issues.
♦ A timely news angle.

♦ Opinions from the opposing viewpoint
that refute directly the same issues
the writer addresses.
♦ Good editorials engage issues, not
personalities, and refrain
from name calling or
other petty tactics
of persuasion.

♦ Alternative solutions to the problem
or issue being criticized. Anyone
can gripe about a problem, but a
good editorial should take a
proactive approach to making the

situation better by using
constructive criticism
and giving solutions.

♦ A solid and
concise
conclusion that
powerfully
summarizes the
writer's opinion.
Give it some
punch.

♦ Editorials of argument and
persuasion take a firm stand on a
problem or condition. They attempt
to persuade the reader to think the
same way.
This editorial often proposes
a solution or advises taking
some definite action.

Types of Editorials

♦ Editorials of information and
interpretation attempt to explain the
meaning or significance of a
situation or news event. There is a
wide variety of editorials in this
category, ranging from those which
provide background information to
those which identify issues.

♦ Editorials of tribute, appreciation
or commendation praise a person
or an activity.

♦ Editorials of entertainment have two
categories. One is the short
humorous treatment of a light topic.
The second is a slightly satirical
treatment of a serious subject.
(Satire is the use of sarcasm or
keen wit to denounce abuses or
follies. While it ridicules or makes
fun of a subject with the intent of
improving it.)

♣ Editorials are written according to a well-established
formula.
•Introduction ………state the problem
•Body ………………expresses an opinion
•Solution …………...offers a solution to
the problem
•Conclusion ………..emphasizes the main issue

Editorial Writing
Intro:
Present the
problem or
situation.
Take a stand!
Reason #1 for position
Reason #3 for position
Reason #2 for position
Present
a logical
solution.
Recap
the staff
stance.

An effective formula for editorial
writing is SPECS
•State the problem;
•Position on the problem;
•Evidence to support the position;
•Conclusions: Who’s affected and how;
•Solutions to the problem: At least two

1.Lead with an Objective Explanation
of the Issue/Controversy. Include the
five W's and the H. Pull in facts and
quotations from sources
which are relevant.

2.Present Your Opposition First. As the
writer you disagree with these
viewpoints. Identify the people
(specifically who oppose you). Use facts
and quotations to state objectively
their opinions. Give a strong
position of the opposition.
You gain nothing in
refuting a weak position.

3. Directly Refute The Opposition's
Beliefs. You can begin your article with
transition. Pull in other facts and
quotations from people who support your
position. Concede a valid point of the
opposition which will make you appear
rational, one who has considered all the
options.

4. Give Other, Original
Reasons or Analogies.
In defense of your
position, give reasons from

strong to strongest order.
Use a literary or cultural
allusion that leads to your
credibility and perceived
intelligence.

5. Conclude With Some Punch. Give
solutions to the problem or challenge
the reader to be informed.
A quotation can be effective, especially
if from a respected source. A rhetorical
question can be an effective concluder
as well. While it ridicules or makes fun
of a subject with the intent of improving
it.

☻Think of an opinion piece as a persuasive
essay: the writer has an opinion or a point
of view on an issue and he or she
wants to convince the reader
to agree. This is not as easy
as it may seem.

•You must research your topic and find
out what’s happening and what went on
in the past.
•You must know the facts
and be able to refer
to them in your
argument.

☻Pretend you are a lawyer and you are
making a case before a jury. You will
want to convince the members of the
jury to believe that your client is right .
Therefore you need to present as much

evidence as you can
that proves the point.

☻You can do the same when you write a
column or editorial. Here’s an example:
Let’s say you want to write an editorial
supporting capital punishment. You
want to convince your readers that
someone who commits
murder should receive
a death sentence.

☻The first thing you have to do is start
collecting the facts.
•When did Canada put an end to capital
punishment? What were the arguments
used to do that?
•When did people start talking about re-
introducing the death penalty?
•What cases have prompted debate on this
issue? What examples can they find to
support their argument for capital
punishment?

☻You must also consider the other
side of the argument.
•What would people who oppose the death
penalty say?
•How would they respond to their points?
•start with a basic premise or theme.
•use facts and details to back up
your opinion and help you
make your case.

•Leave your readers with a lasting impression
-- a strong point that will make them consider
your point of view.
•Don’t need to preach to the reader. A good
editorial will make readers take notice of the
situation and form their own opinions on the
issue.

Characteristics of an Editorial
Interesting, brief and forceful
 Clear and have moral purpose, sound
reasoning and power to influence
public opinion.
Factual and provides
pertinent information.

Planning the Editorial
1.Start with one specific idea as your topic for
the editorial.
2.Establish a purpose well in mind.
3.Gather sufficient data.
4.Run though your topic and develop fully.
5.Have a definite stand on
controversial issues.
6.Use logical reasoning and
use this to end your
editorial.

Beginning the Editorial
•You can use the following:
• A striking statement about
the topic.
• A quotation
• A narration
• An order
• A question
• A mixture of facts & opinion
• A news peg

The Body

•Include in this part
- the editorial’s basic facts
- the causes and effects behind
- incidents and situations
- illustrations
- arguments

This part drives home a final
important thought or direction. It
may be in the form of advice,
challenge, command or just a
rounding out or a simple summary.
THE CONCLUSION

Possible topics for editorials and columns are
almost endless because everyone has an opinion
on everything! They could include:
♠ legal or political issues such as gun control or
the country’s economy, minority rights or
international politics.
♠ issues facing people in your own community —
such as a decision to demolish a historic
building or the controversy surrounding a new
law against skateboarding.

☻LOOK through stories in your daily
paper.
☻Form your own opinions. Opinions are
based on what you have read and what
you already know or believe.
Then you can put those views down
in an editorial or column of your
own!

 Your lead paragraph should set the correct
mood for your editorial.
 Write simply, directly and vigorously.
 Know your facts and be sure
to stress a point.
 Be impersonal.
POINTERS IN WRITING THE EDITORIAL

 Keep it brief.
 Delimit the topic to one specific idea.
 Maintain & sustain your objectives in
writing the editorial
 Use the positive approach in writing the
editorial. State the problem or need. You can
suggest solution & give motivation for
action.
POINTERS IN WRITING THE EDITORIAL

Pointers….(cont.)
 Give it quality & freshness. Current topics have the tendency to become monotonous & so a fresh treatment in your editorial can make people have the interest to read it.
 Use catchy titles.
 End the editorial appropriately.
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