1
Functional English
HU-114
National University of Sciences & Technology (NUST)
School of Electrical Engineering and Computer Science (SEECS)
Department of Humanities & Sciences
Course Instructor: Dr Samia Tahir
Week 1:
Lecture # 2
Today’s Lecture
•Communication process
•Communication goals
•7 C’s of Communication
•Activity
Communication Process
Communication goals
1.Self presentation goals:
Who we are and how we want to present ourselves.
2. Relational goals:
How we develop, maintain and terminate relationships.
3. Instrumental goals:
How we manipulate others, gain compliance, manage
interpersonal conflict, use and recognize interpersonal
influence strategies.
7 C’s of Communication
7 C’s of
Communication
Clear
Concise
Concrete
Considerate
Complete
Courteous
Correct
Rewrite to make it “concise”
•I am writing this email to let you know that
the meeting that was scheduled for next week
on Monday at 10:00 a.m. in the conference
room has now been postponed and will be held
at a later date and time which will be informed
to you very soon by the administration office.
•The meeting scheduled for Monday at 10:00
a.m. has been postponed. The new date and
time will be announced soon.
Activity
•Watch the video:
https://www.youtube.com/watch?v=zI9iZjdAXK8
•Identify the speaker in the video.
•While watching, analyze whether the speaker
has utilized all seven C’s of communication or
not.
•Share your analysis with the class as part of
class discussion.
“Communication works for those who
work at it”
John Powell