ME Eng 10 Q1 0501_PS_Introduction to Persuasive Writing.pptx

LESSONS FOR INTRODUCTION OF PERSUASIVE ESSAY

1. Lesson 5.1 Introduction to Persuasive Writing

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3. At the end of this lesson, the students should be able to identify features of persuasive texts (EN10WC-Ia-12.1) .

4. Analyze a persuasive text based on the strategies and devices used. Write a persuasive essay.

5. What certain techniques do you employ when you want to persuade someone to do or believe something?

6. Think of a product that you use and have found effective. Write down three of its best qualities, and using these qualities as your focus, create a plan for an advertisement of the product. Be ready to share and discuss your work with a partner.

7. How do you usually convince your parents so that they’ll allow you to stay overnight at your friend’s house? What do you usually do in order to convince your friend to do something important for you? Review

8. aims to convince the reader to take action or simply to agree with the writer’s stand Examples: speeches advertisements persuasive essays persuasive letters editorials Persuasive Writing

9. Aristotle’s Methods of Persuasion the most effective tools of persuasive writing or speaking Logos - appealing to readers using logic or reason Filipino independent films have gained millions in the present year and are continually gaining more due to the influence of new media and millennial-related issues.

10. Aristotle’s Methods of Persuasion Ethos - appealing to readers using credibility or character Director Paul, who has been in the movie industry for the past 25 years, emphasized that the state of Filipino movies today is developing since it has more complexity, depth, and value that viewers want and need.

11. Aristotle’s Methods of Persuasion Pathos - appealing to readers using emotion Aside from improving physical appearance, surgery also improves the self-esteem of a person. While some people undergo surgery procedures to enhance their physical appearance; some people do so in order to fix a facial deformation that has a severe impact on the quality of life they have. For example, a person might avoid social interactions because of the fear of rejection due to physical feature imperfections. But because of surgical procedures, he or she can have the chance to experience a normal life.

12. Facts or data - the results of studies or proven facts that may persuade the readers Despite the decline in the poverty incidence in 2018 to 21.6 percent from 25.2 percent in 2012 according to the Philippine Statistics Authority, majority of Filipinos above the poverty level still think that they are poor. Persuasive Devices

13. Anecdote – a narrative or story of a person or character, usually written in a humorous way Never have I ever imagined that I would become this famous because of my plastic surgery. It has been six years since the vehicular accident that really damaged my face critically. Persuasive Devices

14. Rebuttal – used to oppose or disprove a statement, particularly a counterclaim Contrary to what many people think, undergoing plastic surgery is not unacceptable. Persuasive Devices

15. Rhetorical question – not meant to be answered by readers, this type of question is used to challenge readers to reflect on the issue The real question is: who are we to judge? Persuasive Devices

16. Logical Fallacies some errors in reasoning that may weaken one’s argument Hasty generalization – committed when the writer makes a conclusion that is based on insufficient evidence Based on what I myself have observed, those who undergo surgical procedures are people who are rich but have miserable lives because of how they look.

17. Logical Fallacies some errors in reasoning that may weaken one’s argument Red herring – committed when the writer begins discussing an idea that avoids the key issue and distracts readers from it Plastic surgery can really help those who have low self-esteem because of facial deformity due to accident; but what they really need is support and constant reminder that they are beautiful no matter how they look like.

18. Logical Fallacies some errors in reasoning that may weaken one’s argument Ad hominem – attacks not the reasoning or arguments of an opposing individual but rather his or her character People who propagate the stigma on plastic surgery should be ashamed of themselves. They are just a bunch of jealous and insecure people who cannot afford to pay for even the cheapest surgical procedure.

19. Logical Fallacies some errors in reasoning that may weaken one’s argument Ad populum – an appeal that follows the reasoning, “If many or most people believe it, it must be true”; it often makes use of issues such as religion, democracy, or popularity rather than focusing on the real issue Many people believe that we should learn how to be contented with what God has given us. Therefore, we should never undergo any surgical procedures.

20. Logical Fallacies some errors in reasoning that may weaken one’s argument Slippery slope – makes the assumption that a certain event or a change in the status quo would bring about another although there is not enough evidence given to support such a conclusion If we change current beauty standards, a smaller number of people would be interested in undergoing plastic surgery.

21. Answer the following writing prompts. Explain how effective persuasive writing should be done. Write a 10-sentence persuasive paragraph about the topic “No garage, no car.” Make sure to include the appeal strategies such as logos, ethos, and pathos. Write a persuasive essay on the topic “Billboards should be prohibited in highways.”

22. Criteria Below expectations 1 Needs improvement 2 Meets expectations 3 Exceeds expectations 4 Content (50%) Clear and evident focus on the topic All the contents of the output are not related to the topic. Ethos, pathos, and logos are not used or are poorly used. Three or more logical fallacies are found in the essays. Only a few of the contents of the output are related to the topic. Only one among ethos, pathos, and logos is used. Two or three logical fallacies are found in the essays. Some contents of the output are not relate d to the topic. Ethos, pathos, and logos are used. One to two logical fallacies are found in the essays. The contents of the output are all related to the topic. Ethos, pathos, and logos are used. Logical fallacies are not found in the essays. Organization (25%) Logical progression of details/events; clear transitions between ideas The progression of ideas is disorganized. Transitions are unclear , making the text almost impossible to understand. The progression of ideas is somewhat organized . Transitions are somewhat clear , leading to vague understanding. The progression of ideas is organized . Transitions are sufficiently clear , leading to full understanding. The progression of ideas is well-organized . Transitions are clear and effective , leading to full and easy understanding. Language (25%) Spelling, mechanics, grammar, and word usage There are four or more language errors. There are two to three language errors. There is one language error. There are no language errors.

23. In what ways can you apply your learnings from this lesson in spreading credible news and not fake ones? Values Integration

24. Write a persuasive essay on the topic “The president should use his emergency powers to deal with the problems of the traffic management system.” 1st Group - Provide facts and logic for the essay. 2nd Group - Provide supporting statements that have ethical appeal. 3rd Group - Provide supporting statements that have emotional appeal. 4th Group - Provide anecdotes and rhetorical questions related to the topic. 5th Group - Check for logical fallacies. The four groups should combine their outputs first before the fifth group checks for fallacies.

25. After the activity, answer the following questions: How did you decide what information from the references to include? What made the task easy? What made it difficult? How did you decide on what to include in the supporting statements with ethical appeal? What made the task easy? What made it difficult? How did you decide what anecdote and rhetorical question to include? After combining all the parts, did it make sense? If it did not make sense, what did you do to fix it? How did you check for logical fallacies? Based on the activity, what should one remember when doing persuasive writing?

26. Write a 10-sentence persuasive essay on the topic “Erotic magazine covers should be banned.” Make sure to use persuasive strategies and devices for your writing. Also, make sure to check for logical fallacies. Assignment

27. Assignment Criteria Below expectations 1 Needs improvement 2 Meets expectations 3 Exceeds expectations 4 Content (50%) Clear and evident focus on the topic All the contents of the output are not related to the topic. Ethos, pathos, and logos are not used or are poorly used. Three or more logical fallacies are found in the essays. Only a few of the contents of the output are related to the topic. Only one among ethos, pathos, and logos is used. Two or three logical fallacies are found in the essays. Some contents of the output are not relate d to the topic. Ethos, pathos, and logos are used. One to two logical fallacies are found in the essays. The contents of the output are all related to the topic. Ethos, pathos, and logos are used. Logical fallacies are not found in the essays. Organization (25%) Logical progression of details/events; clear transitions between ideas The progression of ideas is disorganized. Transitions are unclear , making the text almost impossible to understand. The progression of ideas is somewhat organized . Transitions are somewhat clear , leading to vague understanding. The progression of ideas is organized . Transitions are sufficiently clear , leading to full understanding. The progression of ideas is well-organized . Transitions are clear and effective , leading to full and easy understanding. Language (25%) Spelling, mechanics, grammar, and word usage There are four or more language errors. There are two to three language errors. There is one language error. There are no language errors.

28. Guillain, Charlotte. 2016. What is Persuasive Writing?. London: Raintree. Kisak, Paul F. 2015. The Logical Fallacy: The Art of the Argument & Critical Thinking . CreateSpace Independent Publishing Platform. Livingston, Mike. 2016. Mastering Logical Fallacies: How to Win Arguments and Refute Misleading Logic. CreateSpace Independent Publishing Platform. Mater Christi College. “ Persuasive Writing.” Accessed December 4, 2021. https://materchristi.libguides.com/persuasive_writing Writing Arguments: A Rhetoric with Readings (8th Edition), pp. 62-63