EarlSlaineTorrefiel
2 views
15 slides
Oct 17, 2025
Slide 1 of 15
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
About This Presentation
bridges for communication and information
Size: 4.64 MB
Language: en
Added: Oct 17, 2025
Slides: 15 pages
Slide Content
Media and Information Literacy: Bridges for Communication and Information Lesson 1
Communication Defined Communication is simply the act of transferring information from one place, person or group to another ( SkillsYouNeed , 2020). It is the process of sending and receiving messages through verbal or nonverbal means, including speech, or oral communication; writing and graphical representations (such as infographics, maps, and charts); and signs, signals, and behavior ( Nordquist , 2020).
Communication Defined At its core, communications is the use of messages to generate meaning, both within and across a myriad of cultures, contexts, channels, and media. Through the effective practice of communications, we are able to improve cultural, social, personal, and professional experiences, whether between individual, enterprises or even nations (What is Communications Studies?, 2020).
The Communication Process
Source - The source imagines, creates, and sends the message. In a public speaking situation, the source is the person giving the speech.
Message - The message is the stimulus or meaning produced by the source for the receiver or audience.
Channel - The channel is the way in which a message or messages travel between source and receiver.
Receiver - The receiver receives the message from the source, analyzing and interpreting the message in ways both intended and unintended by the source.
Feedback - When the receiver responds to the source, intentionally or unintentionally, she/he is giving feedback. Feedback is composed of messages the receiver sends back to the source.
Environment - The environment is the atmosphere, physical and psychological, where an individual sends and receives messages. This can include the tables, chairs, lighting, and sound equipment that are in the room. The room itself is an example of the environment.
Context - The context of the communication interaction involves the setting, scene, and expectations of the individuals involved.
Interference or noise - T his is anything that blocks or changes the source’s intended meaning of the message.
Media and information influence to communication Media and information technology play a vital role in globalization. Through these, we become connected to different people around the world. These have a significant influence on the modern culture and become tools in sharing information, ideas, personal messages, and other content and have become more widespread and accessible. Not only that they become sources of information, but entertainment as well.
While media can be a good channel for communication and a good source of information, they also pose some threats to users. Among these are as follows. 1. Media becomes a source of misinformation and fake news. These sometimes are utilized to push personal gain and agenda, making the receiver of the information deceived, confused and misinformed. 2. Though media help us improve the way we communicate, it is also abused by many. Everybody publishes whatever they want and unmindful of the consequences of their posts. Social media made everyone feel that they are allowed to say whatever comes to their mind, making them say things that they would not normally say on personal encounters, thus fueling up bullying (EASE Technology Solutions, 2016). 3. Media can also pose medical, social and psychological issues. What is posted on media may cause dissatisfaction with body image, creates addiction, promote identity stealing and can destroy interpersonal relationships.
The Pros and Cons of Media and Information Technology As a youth belonging to the new generation, it is pretty obvious that media and information technology really have an influence in you. Identify five media and information gadgets you have and state the positive and the negative influences/ effects of these in your life especially in dealing with other people.