The Golden Age of Hip-Hop
The spread of hip-hop music across the
country during the mid-1980s and early 1990s
transformed hip-hop culture. With new hip-hop
artists came new musical influences, greater
diversity, and stylistic innovation.
Demand for new hip-hop music from local
radio stations and club DJs grew. Mainstream
popularity and success of hip-hop skyrocketed.
Record companies started spending a lot of money
to produce new hip-hop albums. Distinct styles
of hip-hop emerged from different cities all over
the country, such as hardcore rap and boom-bap
in New York City, and G-Funk and gangsta rap
in Los Angeles, California.
Newer hip-hop artists, such as Run DMC,
began fusing hip-hop with other genres of music.
Groups like De La Soul and A Tribe Called Quest
used elements of jazz and blues music to create
jazz rap. Salt-N-Pepa created a new, upbeat style
known as pop rap or hip pop.
One of the defining characteristics of this hip-
hop era was sampling—taking a part, or sample,
of one song and reusing it in a different song. Hip-
hop artists used samples from all kinds of musical
genres, including jazz, blues, soul, and rock. Some
artists even sampled sound clips from movies.
A Hip-Hop History + Level 22 7
Hip-Hop? Goes Global
Nearly 9,000 miles (14,484 km) separate the Bronx and
New Zealand. But in the early 1980s, hip-hop music traveled
that great distance and found an eager audience among the
Maori, the indigenous Polynesian people of New Zealand.
Much like Black people in the South Bronx in the early
1970s, large numbers of Maori were part of disadvantaged
communities. They experienced greater financial struggle,
higher levels of crime, and poor access to health care and
education. The Moi people fet they were not represented
in mainstream New Zealand 0
culture. Hip-hop resonated
strongly with them. Maori
bands such as Upper Hutt Posse
and Third3ye embraced it
as their own musical culture.
Uber Hutt Po:
Hip-Hop Doesn't Stop
As rap music grew more and more popular
around the world, hip-hop culture became a
global phenomenon. Hip-hop took root in France,
Mexico, New Zealand, and South Africa. Break
dancing caught the world's imagination with
the release of films such as Wild Style (1982) and
Breakin’ (1984) and became popular in coun
like the United Kingdom, Japan, Germany, Russia,
and South Korea. Today, incredible works of
graffiti art can be seen in the streets of cities
from Brazil to Morocco to China.
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