Role of mass media in education ppt

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1. Emerging Trends in Education Role of Mass Media in education

2. Mass Media Mass media  refers collectively to all media technologies that are intended to reach a large audience via mass communication . Mass media consist of two words: Mass means aggregation of people and Media means various mode of communication. Mass Communication can be defined as who says what?, by which channel?, to whom?, with what impact.

3. Importance of Mass Media 1. Mass Media provide information to the mass within a less time. 2. It takes a wide coverage of information regarding anything that is happening in any comer of the world. 3. It brings the entire world to the individual or to the classroom. Children spend hours together sitting in front of the television and can visualize, hear and acquire knowledge about the world. 4. These media easily reach groups, allow repeated use, give more reality, influence attitudes, show cause and effect relationships and ultimately motivate the audience. 5. It sends information to remote places and helps in distant learning .

4. Importance of Mass Media 6 . It helps in modification of attitudes, inculcation of desirable values and acquaintance with cultural heritage. 7. Mass media acts as an agency of social change. 8. Mass media are useful for reinforcing group dynamics and interpersonal communication. 9. Mass media as means of communication make ideas clear to children and help them to acquire correct knowledge. They help in simplifying and in giving vividness to explanation. 10.Mass Media make the instruction concrete and stimulate interest and excite curiosity in things.

5. Educational Values of Mass Media Wide Coverage Widest possible form of socialization Bridges the gap Motivational factor Learning skills Aids the teacher Accurate evidence Formulates public opinion Make politician more accountable Vocational and Classified Appeal to all age group and is universal

6. Types of Mass Media Print Media Newspapers Magazines and Journal Electronic Media Radio Television Computers and Internet Motion

7. Role of Print Media in Education Newspapers Create awareness To solve contemporary problems Supplementary assist social,religious and political movement. Present realistic picture about society and reflect society. Effective medium of information Magazines and Journal Spread awareness and knowledge Publish critical article on various and specific subject To eradicate social evil Encourages reading Along with research scientific,political,specific subject the periodicals publish matter for entertaing readers.

8. Role of Electronic Media in Education Radio P rovide “listening participation” in current history To make learning an open system Enlist participation of local teachers and pupils Team teaching demonstrations Affordable and influential medium Television Availability of direct stimuli Consistency in teaching-learning Economically viable Services of super teacher and their lecture Multiplication and magnification of distance and time factors

9. Role of Electronic Media in Education Online and O ffline Learning Flexibility, accessibility and convenience Cross –Platform accessed web browser software Inexpensive worldwide distribution Saves travel cost and time Deliver learning content i.e E-learning Pictures M ake concept more clear, durable and realistic Arouse interest in children and satisfy their emotion Present abstract and abstruse problem of life and nature in concrete reality,illuminate hidden meaning Act on imagination by children A. Computer and Internet B. Motion

10. Role of Electronic Media in Education Cinemas Heightens reality Attention compeller True life experience Variety method of instruction Depicting community Developing thought and action Generate inspiration

11. Conclusion Therefor, we can rightly conclude that the effect of media is vast on the life of each and every individual. With the on-going development of information and technology in the society, media has given particular attention to the need of education and cultural diversity and has promoted media consciousness among individuals. Media has opened a new dimension and gave a new meaning to education. And hence, education has become more entertaining like never before.