Technology and Desire
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a ‘negativity of media theory’ which relies heavily upon the artistic/aesthetic methods and
tactics of art works. These art works interfere in and with media by rendering visible the
dysfunction and disorganization of what remains unknown, while recurrently showcasing it.
Cf. Dieter Mersch, ‘Mediale Paradoxa. Einleitung in eine negative Medientheorie’, http://www.
dietermersch.de/download/mersch.mediale.paradoxa.pdf
, pp. 1–14; 6 f., accessed 1 April 2011.
10 Cf. Nicolai Hartmann, New Ways of Ontology, New Brunswick, NJ: Transaction, 2012
(originally published as Nicolai Hartmann, Neue Wege der Ontologie, Stuttgart: W.
Kohlhammer, 1949).
11 ibid., p. 47.
12 Gilles Deleuze, Bergsonism, New York: Zone Books, 1988, p. 97.
13 A ZKM conference held in Karlsruhe (Germany) at the Centre for Art and Media (ZKM) in
2005 entitled, The Picture’s Image: Scientific Visualizations as Composition.
14 W. J. T. Mitchell, What do pictures want? The Lives and Loves of Images, Chicago: University
of Chicago Press, 2005, p. 85.
15 ibid., p. 57.
16 ibid.
17 Cf. Malcolm Le Grice’s seminal work on experimental film and the digital condition:
Malcolm Le Grice, Experimental Cinema in the Digital Age, London: BFI Publishing, 2001.
18 Jacques Rancière, The Politics of Aesthetics: The Distribution of the Sensible, London & New
York: Continuum, 2005, p. 59.
19 Mark Nash, ‘Reality in the Age of Aesthetics’, Frieze, Issue 114, April, 2008.
20 Cf. Jacques Rancière, The Emancipated Spectator, London: Verso, 2011.
21 Cf. Mitchell, 2005.
22 ibid., p. 72: ‘Desire versus drive: What difference does it make if we construe what pictures
want as a question of desire or drive? One way to frame this issue would be to contemplate the difference between the still and moving image, the singular and the serial image, or … between the picture (as a concretely embodied object or assemblage) and the image (as a disembodied motif, a phantom that circulates from one picture to another and across media). The picture wants to hold, arrest, to mummify an image in silence and slow time. Once it has achieved its desire, however, it is driven to move, to speak, to dissolve, to repeat itself. So the picture is the intersection of two “wants”: drive (repetition, proliferation, the “plague” of images) and desire (the fixation, reification, mortification of the life-form.’
23 Cf. Boris Groys, Under Suspicion: A Phenomenology of Media, New York: Columbia
University Press, 2012.
24 Theodore R. Schatzki et al. (eds), The Practice Turn in Contemporary Theory, London &
New York: Routledge, 2001.
25 Nigel Thrift, Non-Representational Theory: Space, Politics, Affect, London & New York:
Routledge, 2007.
26 Hans Ulrich Gumbrecht (2004) qtd in Thrift, 2007, p. 1.
27 Cf. Jeffrey Shaw et al. (eds), Future Cinema – The Cinematic Imaginary after Film, Cambridge,
MA: MIT Press, 2003; Mark B. Hansen, New Philosophy for New Media, Cambridge,
MA: MIT Press, 2004; Yvonne Spielmann, Hybrid Culture. Japanese Media Arts in Dialogue
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