Using social media to enhance your research profile

Slides from a talk given by Dr Helen Dixon to research students at Queen's University Belfast

1. Using social media to enhance your research profile Dr Helen Dixon @ SocialMediaQUB Tweets Wikipedia Blogs Comments Likes Shares Views Downloads Clicks Reddit Figshare Citations Altmetrics ResearchGate Academia Impactstory Google Scholar

2. How can you make sure that your research gets noticed and disseminated  online? @ SocialMediaQUB https://socialmediaqub.wordpress.com/2016/03/01/how-to-get-your-research-noticed-online/

3. 1. Establish a strong ONLINE profile

4. The name of the game is to present oneself, via one’s tweets, posts, likes, comments, and shares, in the light in which one aspires to be viewed.  http://philosophyforchange.wordpress.com/2012/07/26/foucault-and-social-media-the-call-of-the-crowd / @ SocialMediaQUB

5. Where should you start? Introduction to social media for researchers

6. ORCID “open, non-profit, community-based effort to provide a registry of unique researcher identifiers and a transparent method of linking research activities and outputs to these identifiers” http://orcid.org/ @ SocialMediaQUB

7. Impactstory “open-source, web-based tool that helps scientists explore and share the diverse impacts of all their research products—from traditional ones like journal articles, to emerging products like blog posts, datasets, and software.”  https://impactstory.org/ @ SocialMediaQUB

8. 2.Make your research accessible http:// libguides.qub.ac.uk/openaccess

9. As an academic you have information and expertise to share @ SocialMediaQUB @HelenDixon10

10. BLOGGING can help you reach a broader audience and establish your reputation as an expert https://socialmediaqub.wordpress.com/2016/01/20/5-questions-to-ask-yourself-before-starting-a-blog / @HelenDixon10 @ SocialMediaQUB

11. Consider making all the products of your research accessible

12. figshare “repository where users can make all of their research outputs available in a  citable ,  shareable  and discoverable  manner” http://figshare.com @ SocialMediaQUB

13. 3. Create SHAREABLE content How can you make your research more engaging? @ SocialMediaQUB

14. Relevant imagery can make your research information more shareable Use diagrams to translate findings into a format suitable for non-academic as well as academic audiences @ SocialMediaQUB

15. Use data visualisation or infographics to present your findings in a succinct and innovative manner @ SocialMediaQUB

16. Storytelling is an excellent way to add shape and meaning to your data and convey the potential impact of your findings @ SocialMediaQUB

17. 4. Track your reach @ SocialMediaQUB

18. Google Scholar and Alerts Use My Citations in Google Scholar to keep track of citations and compute citation metrics Access via My Citations at https://scholar.google.co.uk/ You can make your profile public, so that it appears in Google Scholar results when people search for your name Set up Google Alerts for your name or key words related to your research http://blog.impactstory.org/make-google-scholar-better/ @ SocialMediaQUB

19. Altmetrics “the creation and study of new metrics based on the Social Web for analyzing , and informing scholarship” http://www.altmetric.com/about-altmetrics/ Complement existing bibliometrics such as impact factor and h -index Alt ernative + metrics @ SocialMediaQUB

20. What can we measure? http://plumanalytics.com/learn/about-metrics/ @ SocialMediaQUB @HelenDixon10

21. Advantages over traditional metrics @ SocialMediaQUB @HelenDixon10

22. Altmetrics do not replace citations! Altmetrics may not correlate with citations as they reflect attention from audiences who may not necessarily cite @HelenDixon10 @ SocialMediaQUB

23. Value to research @ SocialMediaQUB @HelenDixon10

24. Altmetrics enable scientists to see ripples generated by their research that might otherwise go unnoticed. Roberta Kwok   http://www.nature.com/naturejobs/science/articles/10.1038/nj7463-491a @ SocialMediaQUB

25. Limitations of altmetrics @ SocialMediaQUB

26. Use altmetrics to identify success stories or to support other indicators of impact @ SocialMediaQUB @HelenDixon10

27. Altmetric.com Altmetric for librarians “track and analyse the online activity around scholarly literature” Policy documents Mainstream media Blogs Online reference managers Peer-review forums Social media Wikipedia YouTube Publisher download data Score is based on the quantity and quality of posts @ SocialMediaQUB

28. Using altmetrics to enhance your profile @ SocialMediaQUB

29. Altmetric Bookmarklet Using the Altmetric Bookmarklet @ SocialMediaQUB

30. 5. Nurture your network

31. Engaging with the right people @ SocialMediaQUB @HelenDixon10

32. Use social media to engage with stakeholders @ SocialMediaQUB @HelenDixon10

33. How can you incorporate social media into your knowledge exchange strategy ? @ SocialMediaQUB @HelenDixon10

34. Doing it right! Discuss your ideas with your supervisor Read the University’s Social Media Policy Respect copyright and link to or cite sources Respond to comments and Tweets Remain professional at all times! @ SocialMediaQUB @HelenDixon10

35. Further resources Introduction to social media for researchers How to get your research noticed online Social media for researchers Strategies to Get Your Research Mentioned Online Using Twitter™ to Drive Research Impact: A Discussion of Strategies, Opportunities and Challenges @ SocialMediaQUB