Writing for an audience in learning language .pptx

Writing for an Audience

1. Writing for an Audience PATRICIA A. PATRON

2. Lesson Objectives Analyze audience needs and tailor written content accordingly. 01 Identify different writing styles and formats appropriate for a variety of audiences. 02 Create written content that appeals to the target audience. 03

3. Group Activity Form a group of three and assume that the group works for a magazine company. 01 You are tasked with creating an article about celebrating the diversity of the world. 02 Considering the topic given to your group, brainstorm about the target audience and other considerations before writing the article and present your article in front of the class. 03

4. What is Audience? In writing, an audience is an intended group of readers or listeners who the writer or speaker has in mind when composing their work.

5. Determine your Audience First, determine your audience type by considering:   Who they are (age, sex, education, economic status, political/social/religious beliefs) What level of information they have about the subject (novice, general reader, specialist or expert) The context in which they will be reading a piece of writing (in a newspaper, textbook, popular magazine, specialized journal, on the Internet, etc.)

6. Why consider? It is important to consider audience in writing because it will affect the tone, language, and structure of the text. The audience will have different needs, interests, and backgrounds, so writing that is tailored to them will be more effective and engaging.

7. Types of Audience

8. A secondary audience in writing is an audience that is not the primary focus of the written work. They are still considered to be important as they may have an impact on the effectiveness of the writing. Secondary Audience Primary audience refers to the group of people that the author intends to target with their writing. This group can be a specific demographic, such as a certain age group, gender, or ethnicity, or it can be a more general audience. Primary Audience

9. The  lay/general audience  has no special or expert knowledge of what you’re writing about. They need background information, definitions and descriptions to help them understand your paper.  General/lay Audience

10. A professional audience is a group of people who are knowledgeable and experienced in a specific field or profession. They typically have a high level of understanding of the topic being discussed. Professional Audience An academic audience is a group of people who are expected to have an advanced understanding of a particular subject matter or field. When writing for this audience, the writer should use formal language and scholarly references. Academic Audience

11. Things to consider when writing for an audience

12. Different cultures have different values, beliefs, and communication styles, so by understanding these differences, we can tailor our writing to be more effective and engaging. Culture Knowing the demographics of the target audience allows the writer to craft content that speaks to the audience in a language they understand. Demography Language is an integral part of communication. Not understanding the language of a target audience means that the message may not be communicated effectively. Language

13. The tone of a piece of writing can help communicate the writer’s attitude or opinion on a particular topic, so it is important to choose the right tone for the intended audience. Tone Taking into account the level of education of the readers helps to ensure that the material is appropriate for their understanding, rather than too simplistic or advanced. Education When your writing is tailored to the interests of your audience, it will be more likely to connect with them and leave a positive impression. Interest

14. Writing for an audience is like a conversation

15. Writing for an audience is like a conversation —you must be aware of what they already know, what they need to know, and how to communicate it to them in an interesting and engaging way.

16. Resources https://mailchimp.com/resources/secondary-audience-vs-primary audience/#:~:text=Consider%20students%20who%20want%20to,be%20made%20on%20their%20behalf . https://pressbooks.nscc.ca/profcommunication/chapter/chapter-2-audience-analysis-primary-secondary-and-hidden-audiences/#:~:text=Primary%20audiences%20are%20those%20who,are%20still%20included%20as%20viewer . https://rasmussen.libanswers.com/faq/43505#:~:text=The%20lay%2Fgeneral%20audience%20has,than%20any%20other%20in%20college . https://academicplagiarism.com/resources/students/academic-writing-purpose-and-audience/#:~:text=In%20an%20academic%20setting%2C%20your,objective%20for%20that%20specific%20audience .